Sponsored
£12
Your event name
Your venue · Birmingham
This Friday · 22:00
Club Nightparty classics
Promoter placements / Birmingham
Put your event at the front of Birmingham's night out scene.
One straightforward booking across the parts of whatnightout where people are already choosing what to do: the city feature, matching genres and types, and genuinely related events.
- 05
- promoted events per city — capped at five
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- booking covers every matching placement
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- ticket-provider changes required
Live placement preview
Featured in Birmingham
Your existing ticket link stays attached. The placement changes discovery, not how you sell.
01
City first
A place in the Featured in Birmingham row, which displays no more than five promoted events at once.
02
Matched properly
Your event appears only on genre and event-type pages that accurately describe it.
03
Measured
We record impressions, event views and ticket clicks, then send a detailed report when the promoted period ends.
The placement
One booking. Every relevant surface.
There are no bronze, silver or gold packages. If your event is promoted, the full placement is switched on for the agreed campaign window.
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Featured in Birmingham
Your event joins the city feature at the top of Birmingham discovery pages, where no more than five promoted events are shown at once.
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Genre and event-type features
We use the genres and event type already approved on your listing. For example, a House and Techno club night can appear in the Featured rows on the House, Techno and Club Night pages.
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First sponsored related result
When your event genuinely matches another event by genre, type or venue, it receives priority in Similar Events.
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Campaign reporting
We record featured impressions, card clicks, detail views and outbound ticket-link clicks. A detailed performance report is sent after each promoted period ends.
Local targeting
Built for Birmingham, not sprayed across the UK.
Birmingham's events are concentrated in Digbeth, where warehouse venues host regular techno, house, UK garage, and bass music nights. LAB11 runs over 200 events per year across multiple arenas. Forum Digbeth programmes large-scale electronic events. The live music circuit includes touring acts at the O2 Institute and other city centre venues.
1,823 upcoming events currently indexed
Browse Birmingham's genre pages
These are the pages people use to browse by music style. If a genre is attached to your approved event, your promotion can appear in the Featured row at the top of that genre page. Open any page below to see the real layout and its current events.
Browse Birmingham's event-type pages
Event types describe the format, such as a Club Night, Gig / Live Music or Comedy event. Your promotion can appear in the Featured row for every event type already attached to its approved listing.
The small number beside each link is the current number of upcoming events in that category. If a page has no Featured row, it simply means no promoted event is currently running in that genre or event type.
Introductory pricing
Simple launch pricing while we're still growing.
whatnightout is still a young website, so promoted placements are currently in a trial period. You get the full placement at an introductory rate while we learn what delivers the most value for promoters.
No feature tiers and no subscription. Just choose how long you want the promotion to run.
- One event in one city
- Full matching city, genre, type and related-event placement
- No more than five promoted cards in the city feature
- Existing ticket link retained
- Detailed report after the promoted period ends
Want to see the numbers first?
Our audience is changing as the website grows, so we do not leave an old figure fixed here. Ask for our latest available weekly reach, relevant city-level traffic and an example campaign report before you book.
Request the latest audience snapshotTrial-period rates
Choose your promotion window
One week
Seven consecutive days of the full featured placement.
£29
Two weeks
Fourteen consecutive days, including the same full placement.
£50
No VAT is currently charged. The prices shown are the total campaign cost.
Request a featured slotPromoting more than one event?
Contact us about multi-event bookings, venue programmes, promoter groups or regular campaigns and we'll put together a straightforward package.
Ask about package pricingQuestions
Before you book.
The useful details, without hiding the important bits behind a sales call.
Where will my event appear in Birmingham?
Your event is placed in the Featured in Birmingham row, in featured rows on every matching genre and event-type page, and as the first sponsored result in Similar Events when it is genuinely relevant.
How many events appear in the city feature?
The main city feature shows no more than five promoted event cards at once. That keeps the placement prominent and stops the row becoming another endless advertising feed.
Do I need to change ticketing provider?
No. Keep using Skiddle, Fatsoma, Resident Advisor, Eventbrite, DICE, your venue website or your existing ticket page. whatnightout sends people to the link already attached to your event.
Can I choose which genres I appear under?
Placement follows the genres and event types already attached to your approved listing. We do not add unrelated tags just to buy extra reach; matching the right audience is more useful for everyone.
What does the reporting include?
We measure featured impressions, event-card clicks, event-detail views and outbound ticket-link clicks. We will send you a detailed performance report after each promoted period ends.
Can I see your audience figures before booking?
Yes. Because whatnightout is growing quickly, we do not leave an old audience number fixed on this page. Ask us for our latest available weekly reach, relevant city-level traffic and an example of the campaign reporting before you book.
How much does promotion cost?
During our introductory trial period, promotion costs £29 for one week or £50 for two weeks. No VAT is currently charged, so these are the total campaign prices. Both options include the full placement and campaign report, with no subscription. Contact us if you are promoting multiple events or need a package for a promoter, venue or group.
Does my event need to be listed first?
Yes. Promotion is applied to a live whatnightout event page. If the event is not listed yet, submit it for review first and include the submission details in your promotion request.
Is a promoted event clearly labelled?
Yes. Paid placements are labelled Sponsored. Promotion changes where an eligible event appears; it does not disguise advertising or alter the event details.
Up to five cards in the Birmingham feature